brand strategy + brand identity + website design + creative
AZK Home makes handcrafted wood furniture pieces. We worked with owner Kevin Cass to establish an identity that speaks to their dedication in providing the best craftsmanship and quality.
Throughout the brand, we incorporated handcrafted elements such as a mark that looks like a wood fire-burned brand.
As a balance to the identity design, we stayed true to the company’s straightforward style when it came to messaging and experiences online.