AZK HOME

brand strategy + brand identity + website design + creative 

AZK Home makes handcrafted wood furniture pieces. We worked with owner Kevin Cass to establish an identity that speaks to their dedication in providing the best craftsmanship and quality.

Ellie Brands, AZK Home
Ellie Brands, AZK Home
Ellie Brands, AZK Home
Ellie Brands, AZK Home

BRAND AUTHENTICITY

Throughout the brand, we incorporated handcrafted elements such as a mark that looks like a wood fire-burned brand.

As a balance to the identity design, we stayed true to the company’s straightforward style when it came to messaging and experiences online.

With a new brand identity in place I can now feel really proud of my work and how it's being represented.
 
Ellie Brands has helped to clarify what my business does, create an image that reflects that and built a website that has given me a professional and compelling platform to sell our pieces from. 
 
I loved how they helped with every detail from the strategy to design to writing - they took it and ran with each phase which was so valuable to me. 
 
KEVIN KASS
AZK HOME