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SANDIA HOME

brand strategy + brand identity + e-commerce website design + social media creative 

When we met with driven and passionate female entrepreneurs, Deb and Ellen, we knew it was a perfect fit. Their commitment to creating quality furniture products was exceeded only by their desire to build a brand with a meaningful, long-lasting vision. 

Ellie Brands, Sandia Home

A DASH OF COLOR

It was critical that the design of the brand matched the vibrant and spirited style and persona of Deb and Ellen. Bold colors and exquisite details were used to add punch and charming surprises. 

We were inspired by food and the ocean. Sandia means watermelon in Spanish so the use of bright melon colors paired with tones seen on a beach picnic created the perfect fresh and colorful vibe.  

Working with Tara and Erica has been such fun. They have been partners for us through the whole process of launching our new furniture brand. From the strategy and brand design to photography and website development, they are fantastic and so lovely to work with. 
 
ELLEN KNUE
SANDIA HOME
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