brand strategy + brand identity + website design
+ creative + social media content
The accounting and financial advisory group for churches and organizations of faith, partnered with Ellie Brands to clarify and elevate their brand after 12 years in business.
Based out of Colorado, we used the mountains as a metaphor to bring the brand promise to life: going beyond the numbers. The icon is tied closely to faith and spiritual symbols while also pulling in the C and A of the name. The modern sans-serif typeface creates a professional and orderly image. And the colors feel tranquil and trusted - exactly what their client needs.
It was important to find opportunities to set the brand apart amongst a sea of accounting companies. We achieved this through clear messaging to highlight their value proposition, sophisticated visual storytelling, and ease in the website experience