Reflect mergers or acquisitions
Restart after failing performance
We start with a facilitated and fun discovery workshop with your team to uncover the truths and develop the vision for the brand.
Our team develops a foundational brand strategy, naming concepts, and writes a meaningful mission, values, tagline, and message.
The brand strategy is translated into a powerful brand logo and supporting marks and icons - simple yet packed with purpose.
Color, Type, Images
We build out every visual element that supports the brand, including a dynamic color palette, typography, imagery, and creative graphics.
Brand Style Guide
A comprehensive brand style guide is delivered to define your brand standards and promote consistent application.
We develop a set of brand assets to launch the brand, including business cards, email signatures, social graphics, and other needed collateral.