Small Business Marketing Blog | ELLIE BRANDS

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Tara Morris

Mar 31
3 min

The Paycheck Protection Program (PPP) Small Business Loan - A Quick Overview

A quick overview on the Paycheck Protection Program (PPP) for Small Businesses during COVID-19

Tara Morris

Mar 25
2 min

Small Business DIY Brand Bio

Craft a simple and clear brand bio for your small business with this easy formula

Erica Helcher

Feb 21
4 min

10 must have small business website homepage elements

There are 10 key elements that every website should have to welcome visitors, guide them through the site and help them take action.

Tara Morris

Feb 3
2 min

Logo Versus Brand. What's the Difference?

Read why it is important to think about branding as a larger and more important initiative than a creating a logo mark alone.

Erica Helcher

Nov 19, 2019
2 min

Where to Look For Brand Identity Design Inspiration

You’ve developed a concept, worked out the details, and are ready to let the world know that your products or services are available . . .

Tara Morris

Oct 31, 2019
3 min

6 Benefits of Branding Your Small Business

Branding is one of the most important aspects of any business, large or small. Here are six benefits of branding your small biz.

Tara Morris

Sep 23, 2019
2 min

The simple power of "less is more" in branding

Consumers are rejecting the "bigger is better" culture that dominated the nineties and 2000's. Now consumers are begging for simplicity.

Tara Morris

Aug 20, 2019
3 min

Boost Your Brand With 5 Easy Hacks

Building a trusted brand should be a top priority for any business. Here are five simple ways to gain an edge in boosting your brand.

Tara Morris

Jul 9, 2019
3 min

A Lightweight Brand Personality Exercise for Small Businesses

We have created a lightweight brand personality exercise that any small business can tackle on their own to gain brand clarity.

Katie Schmit

Jun 25, 2019
2 min

My Interview Experience with Ellie Brands

As I sit and reflect on my interview with Ellie brands and what I learned about the company, I get the same feeling of excitement...

Tara Morris

Jun 24, 2019
4 min

Tips for Transitioning Your Social Media Management to a New Agency

Best practices to successfully transition your social media management to a new agency partner.

Tara Morris

May 25, 2019
3 min

The importance of an SSL Certificate for your company website

Organizations like Google have been working to make the web a safer by encouraging website owners to use the HTTPS protocol.

Tara Morris

Apr 19, 2019
2 min

Content Creation: How Videos Can Help Your Brand

When many people think of content creation, the two main buckets they consider are written (such as email newsletters or blogs), or visua...

Tara Morris

Apr 16, 2019
3 min

Time to Launch! How to plan a breakthrough rebrand rollout.

A significant amount of time and resources went into rebranding your business. Countless hours on the thinking and making tough decision...

Tara Morris

Mar 27, 2019
4 min

5 Common Social Media Content Calendar Mistakes to Avoid

Social media calendars are an essential part of any strategic marketer's armoury today. In order to plan out content that is both thought...

Erica Helcher

Mar 2, 2019
1 min

How to Give Agency Access to Your Facebook Ad Account

If you hire a new social media or digital agency and need to give them access to your Facebook ad account this article is for you.

Tara Morris

Feb 28, 2019
2 min

The Art of Storytelling

How Telling a Story Can Build Your Brand Image When speaking with new clients at Ellie Brands, one of the first things we do is ask them ...

Tara Morris

Feb 18, 2019
3 min

The Lucky Seven: Top Website Must Haves for Your Business

By now everyone knows that an engaging website is a key factor for all businesses, but what exactly does that mean? Whether your small b...

Erica Helcher

Oct 15, 2018
3 min

Typography Design Trends & Tips for 2018

From custom type to color fonts, we would like to share the biggest typography designs trends as it relates to brand design with a sprink...

Tara Morris

Oct 5, 2018
3 min

Want a Million-Dollar Brand? Invest in Quality Photography.

Brands must stand out visually in today's noisy world. I don't think this is news to anyone. With platforms like Instagram and Snapchat t...

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